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    Exam 10: Place and Development of Channel Systems
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    If Wilkinson Were to Sell Norelco the Exclusive Rights to Produce
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If Wilkinson Were to Sell Norelco the Exclusive Rights to Produce

Question 131

Question 131

Multiple Choice

If Wilkinson were to sell Norelco the exclusive rights to produce and sell its brand of shavers in Japan for a 5 percent royalty on all sales, it would be using:


A) licensing.
B) joint venturing.
C) management contracting.
D) exporting.
E) direct investment.

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