The "Jury-Of-Executive-Opinion" Approach to Sales Forecasting

Multiple Choice

The "jury-of-executive-opinion" approach to sales forecasting

A) is less accurate than trend extension.
B) can be done quickly.
C) is effective even if the individual executives aren't very well informed.
D) combines the opinions of experienced executives from marketing and sales, but not purchasing and finance.
E) None of these alternatives is correct.