True/False
Web personalization refers to targeting ad messages to a person's clickstream behavior.
Correct Answer:

Verified
Correct Answer:
Verified
Related Questions
Q3: Website tracking software can log the path
Q12: Yahoo is an example of the portal
Q13: All of the following are unique features
Q29: What percent of online retailers now have
Q37: Disintermediation provides major benefits to the consumer.
Q39: In digital markets:<br>A)search costs increase.<br>B)menu costs decline.<br>C)switching
Q43: YouTube uses a form of dynamic pricing.
Q72: Exposing an individual to ads that are
Q74: Information _ exists when one party in
Q77: _ involves placing ads in social network