Which One of the Following Statements Is NOT True

Multiple Choice

Which one of the following statements is NOT true?

A) The accounts receivables turnover ratio measures how quickly the firm collects its credit sales.
B) One ratio that measures the efficiency of a firm's collection policy is day's sales outstanding.
C) The more days that it takes a firm to collect on its receivables, the more efficient the firm is.
D) Day's sales outstanding measures in days, the time a firm takes to convert its receivables into cash.