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    Exam 5: Developing the Right Marketing Mix and Plan
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    Ford's Edsel Is an Example of a Product That Failed
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Ford's Edsel Is an Example of a Product That Failed

Question 32

Question 32

Multiple Choice

Ford's Edsel is an example of a product that failed because it lacked ________.


A) name recognition
B) focus
C) competitiveness
D) options

Correct Answer:

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