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  3. Study Set
    Essentials of Entrepreneurship Study Set 2
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    Exam 4: Conducting a Feasibility Analysis and Crafting a Winning Business Plan
  5. Question
    A ________ Is a Descriptive Fact About a Product or Service;
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A ________ Is a Descriptive Fact About a Product or Service;

Question 15

Question 15

Multiple Choice

A ________ is a descriptive fact about a product or service; a ________ is what the customer gains from that characteristic.


A) feature; benefit
B) feature; trait
C) benefit; feature
D) benefit; trait

Correct Answer:

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