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    Exam 10: Customer Relationship Management
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    While a Well-Planned and Organized CRM Plan Can Be Extremely
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While a Well-Planned and Organized CRM Plan Can Be Extremely

Question 2

Question 2

True/False

While a well-planned and organized CRM plan can be extremely useful in developing effective and efficient marketing programs for retailers,they are not particularly helpful for manufacturing companies like GM since their touches with the customer are few.

Correct Answer:

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