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Profit Maximisation Is Not an Adequate Goal of the Firm

Question 41

Multiple Choice

Profit maximisation is not an adequate goal of the firm when making financial decisions because


A) it does not necessarily reflect shareholder wealth maximisation.
B) it ignores the risk inherent in different projects that will generate the profits.
C) it ignores the timing of a project's returns.
D) all of the above are correct.

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