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Boatsman Company's Management Believes That Every 4% Decrease in the Selling

Question 18

Multiple Choice

Boatsman Company's management believes that every 4% decrease in the selling price of one of the company's products would lead to a 7% increase in the product's total unit sales. The product's variable cost is $14.20 per unit.
-The product's profit-maximizing price according to the formula in the text is closest to:


A) $25.66
B) $25.21
C) $35.80
D) $60.44

Correct Answer:

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