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    Exam 7: Segmentation, Targeting, and Positioning
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    Sweden's Smaller Population Explains Why IKEA, Saab, and Ericsson Have
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Sweden's Smaller Population Explains Why IKEA, Saab, and Ericsson Have

Question 59

Question 59

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Sweden's smaller population explains why IKEA, Saab, and Ericsson have looked beyond their borders for significant growth opportunities.

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