Why Did the Largest Scandinavian Food Retailer Group,Axfood AB,invest 200

Multiple Choice

Why did the largest Scandinavian food retailer group,Axfood AB,invest 200 million SEK (20.4 million Euros or US$25.6 million) in an IT platform?

A) To develop multi-cultural e-commerce capabilities
B) To fully integrate its diverse IT infrastructure to coordinate and connect its operations
C) To implement advanced technologies,including tags,RFID,and social media
D) To develop order fulfillment and logistics capabilities