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    Global Marketing Management Study Set 3
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    Exam 7: Global Segmentation and Positioning
  5. Question
    Value-Based Segmentation Schemes Are Not Always _____
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Value-Based Segmentation Schemes Are Not Always _____

Question 75

Question 75

Multiple Choice

Value-based segmentation schemes are not always _____.


A) profitable
B) collectable
C) actionable
D) measurable
E) none of the above

Correct Answer:

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