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Which of the Following Is True About Emotional Appeals

Question 20

Multiple Choice

Which of the following is true about emotional appeals?


A) Emotional appeals are best suited for selling rational products.
B) Aristotle had categorized emotional appeal as logos.
C) Emotional appeals are typically based on our senses.
D) It is best to avoid using the emotional appeal when advertising products that do not perform any discernible practical function.
E) Emotional appeals are mainly based on logic.

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