Multiple Choice
The most appropriate attention-gaining opening for a sales message is:
A) a brief description of an organization's history and its various products.
B) a statement that introduces a need that the product will satisfy.
C) a question that is written mostly from a we-viewpoint.
D) a statement that places the writer at the central position
E) a statement that is independent of the central selling point.
Correct Answer:

Verified
Correct Answer:
Verified
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Q48: One of the goals of the opening
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