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An Marketing Analyst Wants to Examine the Relationship Between Sales

Question 38

Multiple Choice

An marketing analyst wants to examine the relationship between sales (in $1,000s) and advertising (in $100s) for firms in the food and beverage industry and collects monthly data for 25 firms.He estimates the model: Sales= β0 +β1 Advertising + ε.The following ANOVA table below shows a portion of the regression results. An marketing analyst wants to examine the relationship between sales (in $1,000s) and advertising (in $100s) for firms in the food and beverage industry and collects monthly data for 25 firms.He estimates the model: Sales= β<sub>0</sub> +β<sub>1</sub> Advertising + ε.The following ANOVA table below shows a portion of the regression results. Which of the following is the prediction of Sales for a firm with Advertising of $500? A) $1,480 B) $40,100 C) $54,500 D) $148,000 Which of the following is the prediction of Sales for a firm with Advertising of $500?


A) $1,480
B) $40,100
C) $54,500
D) $148,000

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