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    International Business Study Set 5
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    Exam 12: Developing and Marketing Products
  5. Question
    The Process of Sending Messages About Products to Target Markets
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The Process of Sending Messages About Products to Target Markets

Question 54

Question 54

Multiple Choice

The process of sending messages about products to target markets is called ________.


A) encoding
B) distributing
C) value density
D) marketing communication

Correct Answer:

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