Scenario: Gro-Tru Grows to Europe

Multiple Choice

Scenario: Gro-Tru Grows To Europe
Gro-Tru,a maker of chemical fertilizers and pesticides,sees enormous growth potential in Central Europe.The company has received several unsolicited inquiries from potential importers in the region,but in most cases,the potential importers have expressed difficulty in obtaining the hard currency to pay for Gro-Tru's products.Alistair Green,vice president for new business development,is exploring how Gro-Tru might meet the needs of the potential market.
-Alistair has identified one option that might help the firm: selling goods or services that are paid for in whole or in part with other goods or services.Alistair is considering which of the following?

A) Open trade
B) Pre-purchase
C) Countertrade
D) Counterselling