Multiple Choice
Mary dislikes having to convince prospective customers to buy products that she believes are inferior to others in the market. However, she has sales targets for all products, superior or otherwise, that she must meet in order to receive her commission. Although Mary tries to meet the target sales for all products, she is torn between her beliefs and the actions she must take. This inconsistency or incompatibility is known as ________.
A) negative feedback
B) difficult objectives
C) cognitive dissonance
D) management by objectives
Correct Answer:
Verified
Correct Answer:
Verified
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