Scenario A

Multiple Choice

Scenario A. Naturally Yours, Inc. is a new brand of organic clothing recently introduced throughout the world. The company is unique in that it has collaborated with its suppliers and largest potential customers to bring the clothing to market. The concept has been a huge success as the idea of sustainability is becoming more "main stream" especially in developed countries. The quick growth in sales has lead Naomi and Yolanda, the company founders, to look to your consulting company for help in assuring the future success of the company.
-Naomi and Yolanda have always focused on being efficient managers.What is the best advice you should give them,given the quick success they have had with Naturally Yours and the information provided in the scenario?

A) Efficiency is the only key to their continued success.
B) Now it is time for them to consider only effectiveness,since they clearly have efficiency under control and this is not likely to change in the future.
C) To continue their success they should maintain a clear focus on both effectiveness and efficiency especially while their company is experiencing such a high growth in sales.
D) Now would be the perfect time to buy beautiful homes for their families since they have earned it.
E) As the top-level managers the best action plan for them is to carefully design the new items to assure these items are well accepted by the target consumers.