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    Exam 9: Strategic Planning
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    A ________ Describes the Rationale of How a Company Is
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A ________ Describes the Rationale of How a Company Is

Question 36

Question 36

Multiple Choice

A ________ describes the rationale of how a company is going to make money.


A) mission statement
B) business model
C) SWOT analysis
D) core competency

Correct Answer:

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