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    When a Totally New Product, Such as Laser Discs Years
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When a Totally New Product, Such as Laser Discs Years

Question 118

Question 118

Multiple Choice

When a totally new product, such as laser discs years ago, is introduced, it would be considered a ________ according to the BCG matrix.


A) star
B) cash cow
C) question mark
D) dog

Correct Answer:

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