Multiple Choice
Which of the statements are true
A) A functional benefit for a new product is when it provides better performance than existing products
B) An emotional benefit is when a new product makes the user "feel better" or more satisfied, empowered, etc.
C) A social benefit is when the new product contributes in some way to a larger societal good, either from the product itself or the business behind the product.
D) All of the above
Correct Answer:

Verified
Correct Answer:
Verified
Q1: A product concept includes:<br>A) The target customer<br>B)
Q3: Latent needs are _.<br>A) implied or hidden
Q4: A balance of which two concepts should
Q5: What is a mandatory requirement for successfully
Q6: Which is true with regard to the
Q7: Consider, first and foremost, _ to guide
Q8: A valued trend is _.<br>A) emerging but
Q9: What is value?<br>A) A function of the
Q10: What is the true litmus test for
Q11: In which of the following areas are