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    Organisational Behaviour Study Set 10
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    Exam 12: Power and Politics
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    Celebrities Are Paid Millions of Dollars to Endorse Products in Commercials
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Celebrities Are Paid Millions of Dollars to Endorse Products in Commercials

Question 84

Question 84

Multiple Choice

Celebrities are paid millions of dollars to endorse products in commercials because the advertisers believe the celebrities have ________ power.


A) reward
B) coercive
C) referent
D) expert

Correct Answer:

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