Multiple Choice
Once consumers have recognized a need,they begin to search for ways to satisfy that need.The internal search is characterized by
A) looking through the internal records of a firm, often found on the company website.
B) examining personal memories and knowledge.
C) using the Internet to find what other consumers feel about a specific product or service.
D) consulting close friends and families before expanding the search to a wider, external group.
E) being influenced by advertising.
Correct Answer:

Verified
Correct Answer:
Verified
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