Multiple Choice
To cigarette smokers,stale or crushed cigarettes are a fact-of-life The manufacturer of Winston cigarettes is trying to change that by introducing its Eco-Flask packaging,which is crush-proof,water-resistant,and curved to better fit in a shirt pocket.The manufacturer of Winstons has made a(n) _____ modification to the cigarettes.
A) quality
B) aesthetics
C) demarketing
D) repositioning
E) functional
Correct Answer:

Verified
Correct Answer:
Verified
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