Multiple Choice
Cost per click is a performance measure in which __________,whereas cost per thousand is a performance measure in which __________.
A) a company paying a set amount to Facebook for every purchase that originated from an ad on a website;a company that pays pennies for every time its ad loads on a Facebook page,up to $10,000
B) a company that pays pennies for every time its ad loads on a Facebook page,up to $10,000;a company paying a set amount to Facebook for every time a user clicks on its ad
C) a company paying a set amount to Facebook for every time a user clicks on its ad;a company that pays pennies for every time its ad loads on a Facebook page,up to $10,000
D) a company paying a set amount to Facebook for every purchase that originated from an ad on a website;a company paying a set amount for the ad to be placed on the website for a certain amount of time
E) a company paying a set amount for the ad to be placed on the website for a certain amount of time;a company paying a set amount to Facebook for every purchase that originated from an ad on a website
Correct Answer:

Verified
Correct Answer:
Verified
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