Multiple Choice
When Allyn went to get his newspaper, he found the paper in a plastic bag along with a box containing one dose of Alka-Seltzer Heartburn Relief medication. In this example, which type of sales promotion is Alka-Seltzer using?
A) a sample
B) a deal
C) a premium
D) a point-of-purchase display
E) an introductory offer
Correct Answer:
Verified
Correct Answer:
Verified
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