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    Marketing Study Set 15
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    Exam 15: Managing Marketing Channels and Supply Chains
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    A Variety of Terms Are Used for Marketing Intermediaries
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A Variety of Terms Are Used for Marketing Intermediaries

Question 69

Question 69

Multiple Choice

A variety of terms are used for marketing intermediaries.According to Figure 15-1 above,"A" represents a(n) __________.


A) retailer
B) middleman
C) wholesaler
D) distributor
E) agent or broker

Correct Answer:

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