Which of the Following Are Examples of Elements Involved in Step

Multiple Choice

Which of the following are examples of elements involved in Step 1 of the price-setting process: identify pricing objectives?

A) profit,market share,and survival
B) estimation of demand,sales revenue,and price elasticity
C) cost estimation,marginal analysis,and break-even analysis
D) demand for the product class and brand,newness of the product,and competition
E) market segmentation targeting,and positioning