Small Regional Producers Selling Grocery Products Have a Special Problem

Multiple Choice

Small regional producers selling grocery products have a special problem because they need to set prices at which both they and their channel members can profit while

A) competing with other brands to gain valuable space on supermarket shelves.
B) still maintaining local customer loyalty.
C) trying to go head-to-head or steal market share from nationally recognized brands.
D) keeping other regional businesses from entering the market.
E) avoiding cannibalization if they sell their product both in stores and online.