Multiple Choice
When consumers consider all types of household cleaners,they are considering the __________ of household cleaners.When consumers limit their choice of household cleaners to only those that come in spray bottles,they are considering a __________ of household cleaners.
A) product class;product brand
B) product group;product brand
C) product class;product form
D) product line;product mix
E) product mix;product line
Correct Answer:

Verified
Correct Answer:
Verified
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