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    Marketing Study Set 15
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    Exam 9: Market Segmentation, Targeting, and Positioning
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    According to Figure 9-5 Above,people Who MOST LIKELY Will Never
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According to Figure 9-5 Above,people Who MOST LIKELY Will Never

Question 224

Question 224

Multiple Choice

According to Figure 9-5 above,people who MOST LIKELY will never use a firm's product or service are referred to as


A) nonqualified prospects.
B) dead leads.
C) potential prospects.
D) nonprospects.
E) laggards.

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