Multiple Choice
Figure 9-9 above shows the market-product grid for a Wendy's restaurant next to a large urban university campus.Assume a large market (shown by a "3") is three times the size of a small market (shown by a "1") .Similarly,assume a medium market (shown by a "2") is twice the size of a small market.The meal occasion (product grouping) that comprises the LARGEST product grouping is
A) breakfast.
B) lunch.
C) between-meal snack.
D) dinner.
E) after-dinner snack.
Correct Answer:

Verified
Correct Answer:
Verified
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