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    Exam 7: Understanding and Reaching Global Consumers and Markets
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    Two Variations on Licensing Are
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Two Variations on Licensing Are

Question 41

Question 41

Multiple Choice

Two variations on licensing are


A) contract manufacturing and direct investment.
B) contract manufacturing and joint ventures.
C) foreign assembly and franchising.
D) contract manufacturing and contract assembly.
E) foreign assembly and joint ventures.

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