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    Marketing Study Set 15
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    Exam 6: Understanding Organizations As Customers
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    Large Multistore Chain Retailers Such as Macy's,Safeway,and Target Use a Highly
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Large Multistore Chain Retailers Such as Macy's,Safeway,and Target Use a Highly

Question 3

Question 3

Multiple Choice

Large multistore chain retailers such as Macy's,Safeway,and Target use a highly formalized buying center that is referred to as a(n)


A) ad hoc committee.
B) buying committee.
C) merchandise procurement center.
D) purchasing department.
E) purchasing control system.

Correct Answer:

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