Solved

LG Is Consumer Electronics Manufacturer That Recently Introduced a New

Question 13

Multiple Choice

LG is consumer electronics manufacturer that recently introduced a new 55" Internet-capable,3D OLED (Organic Light Emitting Diode) HDTV.As its marketing manager,you have had success using lifestyle analysis in the past,particularly the VALS system,to help you profile your customers.Which of the following VALS profiles would be the most likely target market for this product?


A) Survivors
B) Believers
C) Experiencers
D) Achievers
E) Innovators

Correct Answer:

verifed

Verified

Unlock this answer now
Get Access to more Verified Answers free of charge

Related Questions

Q11: According to Figure 5-5 above,"E" defines what

Q12: According to Figure 5-5 above,carrying an American

Q34: The five stages a buyer passes through

Q99: Consumer behavior includes the actions a person

Q129: During the consumer purchase decision process, an

Q141: In the Maslow hierarchy of needs, _

Q147: Situational influences refer to<br>A) the five aspects

Q165: Cognitive dissonance refers to<br>A) feelings of guilt

Q236: Figure 5-1<br> <img src="https://d2lvgg3v3hfg70.cloudfront.net/TB1242/.jpg" alt="Figure 5-1

Q341: Figure 5-1<br> <img src="https://d2lvgg3v3hfg70.cloudfront.net/TB1242/.jpg" alt="Figure 5-1