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The Boston Consulting Group (BCG)uses Business Portfolio Analysis to Quantify

Question 100

Multiple Choice

The Boston Consulting Group (BCG) uses business portfolio analysis to quantify performance measures and growth targets to analyze its clients' strategic business units (SBUs)


A) as if each were a separate investment.
B) to establish their worth to society at large.
C) to determine which would be suited for a SWOT analysis.
D) to determine which units are candidates for diversification analysis.
E) to determine which units can be divided into smaller,tactical business units (TBUs) .

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