Multiple Choice
Communication strategically placed, either as advertising or as publicity, to gain support for a special issue, program, or policy is known as ______.
A) a public service announcement
B) lobbying
C) a pseudo-event
D) improper-ganda
E) propaganda
Correct Answer:
Verified
Correct Answer:
Verified
Q5: _ convinced women that cigarette smoking was
Q6: When companies host plant tours, donate money
Q7: The visual counterpart of the press release
Q8: A journalist might be likely to criticize
Q9: Focus groups are almost never used in
Q11: Ivy Ledbetter Lee believed that facts _.<br>A)
Q12: Historian Daniel Boorstin considered the press conference
Q13: Edward Bernays believed that obtaining people's consent
Q14: The PRSA is _.<br>A) a specialized area
Q15: While P. T. Barnum felt that all