Deck 8: Suggestion in Media

Question 1

The Fairness Doctrine for news media is still enforced.

Answer 1

False

Question 2

Having editorial bias is considered illegal in print media.

Answer 2

False

Question 3

Suggestion means presenting ideas or images in such a way as to reveal certain aspects or qualities and to conceal others.

Answer 3

True

Question 4

Advertisers commonly use product placement which involves increasing the amount of commercials on a given show.

Question 5

The Gestalt principle states that social media platforms contribute to education.

Question 6

Suggestion is:

A) The framing of a televised image in an objective manner.
B) The process of injecting humorous words into an advertisement.
C) The process of presenting ideas or images in order to reveal certain ideas or qualities and to conceal others.
D) The use of projection to inform and persuade viewers.
E) Sarcasm.

Question 7

Sensationalism is used by the media in order to:

A) Excite and attract viewers.
B) Lead viewers away from the issue.
C) Educate viewers as to the increasing violence in our culture.
D) Create subliminal messages.
E) C and D above.

Question 8

How does the text define the element of time for news broadcasts?

A) Whether a story is placed earlier or later in the broadcast.
B) How much time is devoted to a particular story?
C) The time between the story and the commercials.
D) A and B above.
E) All of the above.

Question 9

Which of the following is NOT an example from the text of how camera angles can be used to create suggestion in viewers' minds?

A) An angle in which viewers look down on the speaker may create the illusion that the speaker is insignificant.
B) An angle in which viewers are looking up to a speaker tends to create credibility.
C) An angle in which viewers are looking at the speaker's notes can make the speaker seem intellectual.
D) A side angle may make a speaker seem distant or insincere.

Question 10

Which of the following is not an example of a technique used in televised suggestion?

A) The selection of issues
B) The use of time
C) The use of reification
D) The nonverbal element of clothing
E) Use of language

Question 11

Matching

-When a particular viewpoint is taken in editorials or reflected in the selection of guests on a televised talk show.

A) Fairness Doctrine
B) Framing
C) Bias
D) Gestalt Principle
E) Subliminal Persuasion

Question 12

Matching

-Techniques used to persuade people, for example, to buy a product or see a particular film.

A) Fairness Doctrine
B) Framing
C) Bias
D) Gestalt Principle
E) Subliminal Persuasion

Question 13

Matching

-An explanation for how our minds strive toward congruence and completion of information.

A) Fairness Doctrine
B) Framing
C) Bias
D) Gestalt Principle
E) Subliminal Persuasion

Question 14

Matching

-A policy whereby broadcasters must allow equal time for all sides of an issue.

A) Fairness Doctrine
B) Framing
C) Bias
D) Gestalt Principle
E) Subliminal Persuasion

Question 15

Matching

-The use of techniques by some journalists, photographers, and broadcasters to create a particular impression or narrative about reality.

A) Fairness Doctrine
B) Framing
C) Bias
D) Gestalt Principle
E) Subliminal Persuasion

Question 16

What is suggestion? Define and give an example of personal or professional suggestion.

Question 17

How is sensationalism used by the media? Why is it used?

Question 18

Who has the power to decide which stories are profiled on a news broadcast? How does the selection of issues affect the audience?

Question 19

How does a television network determine whether they are attracting a large audience? Why is it important to prove that the audience for a given program is large?

Question 20

How does the element of time influence television viewers? Give an example.

Question 21

Using an example, explain how the bias of a producer or station manager can be reflected in the selection of guest and panel members on a televised talk show.

Question 22

Give an example of how directors of television programs and commercials use setting to create suggestions in the minds of viewers.

Question 23

How is nonverbal communication used to create suggestion on television programs and commercials?

Question 24

Give an example of how language can be slanted to frame an issue.

Question 25

Camera angles can create suggestions in viewers' minds. Explain how this technique is used, giving an example.

Question 26

How do directors use camera cuts to portray a speech or discussion?

Question 27

Camera distance also influences audiences. How is this technique used?

Question 28

Define framing, using a real or fictional example.

Question 29

How did print media differ from broadcast media in relation to the Fairness Doctrine?

Question 30

Broadcasters have to deal with limited time. What element is limited in print media and how does it relate to the balance of reporting of an issue?

Question 31

How can editorial pages reflect the bias of a particular newspaper or magazine? Do you believe this bias is within the legitimate limits of free expression?

Question 32

Describe the distortion of information that can be achieved through manipulation of photographs.

Question 33

What are the two types of subliminal persuasion discussed in Chapter 8?

Question 34

What are two techniques used by advertisers to get their audiences' attention?

Question 35

What is the Gestalt principle and how is it used in persuasion?

Question 36

What kinds of images hold viewers' or readers' attention the most?

Question 37

How can critical thinkers minimize the impact of subliminal persuasion?

Question 38

Why do advertisers, program directors, and editors use suggestion and subliminal persuasion?

Question 39

How is storytelling a form of persuasion?

Question 40

To what extent has the availability of social media impacted your critical thinking skills?

Question 41

The text lists eight elements of televised suggestion. List four of these and give an example for each one.

Question 42

The text gives four elements to consider concerning print media. List two of these and give an example for each.

Question 43

Define subliminal persuasion and explain why it should be of concern to critical thinkers. Give two examples of subliminal persuasion.

Question 44

How has online social networking impacted the strategies of marketers?