Deck 8: E-Commerce

Question 1

User-generated content includes contributions to the online community by anyone and everyone via Web sites like Facebook and YouTube.

Answer 1

True

Question 2

The words Internet and Web are part of the definition of e-commerce.

Answer 2

False

Question 3

Electronically executing business transactions predates the Internet.

Answer 3

True

Question 4

To fully understand the benefits of e-commerce, you need to examine its fundamental purpose: to entertain users.

Question 5

With online transaction processing the processing takes place at the point of sale.

Question 6

During the data storage stage of the transaction processing cycle, the system outputs receipts, picking lists for the warehouse, or other documents.

Question 7

Both an order processing system and a purchasing system are composed of subsystems that interact to address the needs of an organization.

Question 8

Overall, B2B and B2C sales (e-commerce and otherwise) in the United States are roughly equal.

Question 9

At current growth rates, e-commerce sales will soon make up more than half of B2C sales and one-tenth of retail sales, and will double in amount from 2009 to 2012 up to $335 billion.

Question 10

An example of the "using product support" stage of the buying process is receiving a package with your order three days after purchasing it online.

Question 11

An example of the "selecting a vendor" stage of the buying process is visiting the manufacturer's Web site to gather information or arrange an exchange for a purchase you already made.

Question 12

Manufacturers use customer reviews to gain insight that can be used to improve their products.

Question 13

B2C e-commerce levels the playing field between large and small businesses, making it much easier for new companies to enter a market and for small businesses to gain market share from large businesses.

Question 14

Advertisers are abandoning online and moving to print, dramatically improving traditional newspapers' ability to make a profit.

Question 15

Books, digital music, computer software, and games sell easily on the Web.

Question 16

The primary purpose of Web server software is to fulfill requests for Web pages from database servers.

Question 17

In most e-commerce transactions, the customer typically pays with either a credit card number (B2C) or a merchant account number (B2B).

Question 18

Google Checkout is the best-known e-cash provider.

Question 19

An e-cash system provides a method for making e-commerce transactions in circumstances where the seller cannot process a credit card or the buyer does not own a credit card.

Question 20

Transaction processing systems, especially marketing systems, are so important to a business that great pains are taken to ensure that they stay up and running.

Question 21

A major influence on e-commerce, Yahoo AdWords is today's biggest online advertising vehicle, generating over $21 billion in revenues in 2008. _________________________

Question 22

A major influence on e-commerce, open standards are standards such as HTML and XML that provide opportunities for everyone, not just a select few. _________________________

Question 23

A major influence on e-commerce, Napster is an application that legitimized music distribution over the Internet. _________________________

Question 24

E-commerce is a form of transaction processing system. _________________________

Question 25

There are two methods of processing transactions: manual and online. _________________________

Question 26

The data storage stage of the transaction processing cycle is when transaction-related data is stored in the transaction database. _________________________

Question 27

The two primary categories of TPS are order processing systems and marketing systems. _________________________

Question 28

Sellers may monitor the flow of Web traffic and solicit customer opinions using Web-based forms in order to conduct market research. _________________________

Question 29

B2B e-commerce is used to acquire raw materials for the manufacturing of products. _________________________

Question 30

Banks provide consumer accounts to e-tailers for safe and secure credit card transactions over the Web. _________________________

Question 31

Demand planning involves producing and making logistical arrangements to ensure that you are able to meet the forecasted demand. _________________________

Question 32

Supply fulfillment is the process of getting the product or service to the customer. _________________________

Question 33

When using a(n) Paypal card, simply wave your card near the reader to make a payment. _________________________

Question 34

Digital certificates are provided by certification authorities such as VeriSign and Thawte. _________________________

Question 35

The goal of business continuity planning is to protect data and keep key systems operational until order is resumed. _________________________

Question 36

____ refers to systems that support electronically executed business transactions.

A) E-commerce
B) Electronic commerce
C) E-mail commerce
D) only a. or b.

Question 37

-The accompanying figure illustrates a large ____.

A) data processing system
B) transaction processing system
C) e-commerce system
D) e-cash system

Question 38

-Referring to the accompanying figure, the system shown supports ____ transactions.

A) B2B
B) B2C
C) both a. and b.
D) neither a. nor b.

Question 39

The widespread movement from commerce to e-commerce can be traced back to the early 1990s and the birth of the first Web browser, ____.

A) Internet Explorer
B) Mosaic
C) Collage
D) Netscape Navigator

Question 40

By 1997, it was clear that the future of commerce was electronic. In that year the ____ released a report called "A Framework for Global E-Commerce," which set forth principles for a worldwide free-trade zone on the Internet.

A) White House
B) Pentagon
C) W3C
D) United Nations

Question 41

____ is a smart phone that helped to create a new mobile business culture.

A) BlackBerry
B) RedBerry
C) BlackJack
D) RedDiamond

Question 42

____ refers to wireless technology that helped move e-commerce from desktops to mobile devices.

A) Hi-fi
B) High five
C) Wi-fi
D) Why five

Question 43

____ is credited with having created a market for online mobile applications and services.

A) Flash drives
B) Smart disks
C) iPhone
D) iPod

Question 44

____ is leading the way to next-generation location-aware products and services.

A) GPS
B) LPS
C) GLS
D) RLS

Question 45

In the 1970s and 1980s, businesses extended their computer-based information systems beyond their corporate walls to connect with other companies' systems using ____.

A) EDI
B) EFT
C) FTP
D) HTTP

Question 46

The electronic checkout system at Amazon.com is a(n) ____, as is the checkout system at your local bookstore.

A) OPS
B) RPS
C) TPS
D) WPS

Question 47

____ processing includes capturing input data, making calculations, storing information in a database, and producing various forms of output such as receipts and purchase orders.

A) Order
B) Inventory
C) Transaction
D) Internet

Question 48

____ processing is useful in situations where transactions take place away from the computer system, or when processing would slow down the collection of transaction data.

A) Online
B) Batch
C) Transaction
D) Manual

Question 49

The ____ stage of the transaction processing cycle is when transaction-related data such as item number, quantity, and payment method are captured.

A) data collection
B) data editing
C) data correction
D) data output

Question 50

The ____ stage of the transaction processing cycle is when you check validity of the data entered, such as whether item number and credit card number are valid.

A) data collection
B) data editing
C) data correction
D) data output

Question 51

The ____ stage of the transaction processing cycle is when you would request a correction if data editing reveals invalid data.

A) data collection
B) data manipulation
C) data correction
D) data output

Question 52

The ____ stage of the transaction processing cycle is when the transaction data is processed.

A) data collection
B) data manipulation
C) data correction
D) data output

Question 53

To conclude the transaction, documents may be produced or displayed. For example, after making an online purchase, ____.

A) verification is displayed on the screen
B) an electronic receipt is sent to your e-mail address
C) a document called a picking list is produced in the warehouse to tell the workers what to pack and where to ship it
D) all of the above

Question 54

Amazon.com is an example of ____ e-commerce.

A) business-to-consumer
B) business-to-business
C) consumer-to-business
D) consumer-to-consumer

Question 55

____ e-commerce makes use of the Web to connect individual consumers directly with sellers to purchase products.

A) B2B
B) B2C
C) C2C
D) C2B

Question 56

B2C e-commerce is sometimes called ____.

A) retailing
B) e-tailing
C) biz-tailing
D) online-tailing

Question 57

____ e-commerce supports transactions between businesses across private networks, the Internet, and the Web.

A) B2B
B) B2C
C) C2B
D) C2C

Question 58

E-commerce makes up only 2.3 percent of ____ sales.

A) B2B
B) B2C
C) either a. or b.
D) neither a. nor b.

Question 59

Businesses use B2B e-commerce for this type of purchase: ____.

A) Raw materials for production of products
B) Tools, parts, and machinery for the production line
C) Office furnishings, equipment, and products
D) all of the above

Question 60

Many B2B transactions take place over ____ networks.

A) EDI
B) DAP
C) FTP
D) DB

Question 61

The buying stage of "____" would be if you spy an ad on the Web for a smart phone that doubles as a GPS navigation system. That is something you simply must have.

A) realizing a need
B) researching a product
C) selecting a vendor
D) providing payment

Question 62

The buying stage of "____" could consist of running a Web search on GPS phones, and learning about the phone's capabilities.

A) realizing a need
B) researching a product
C) selecting a vendor
D) providing payment

Question 63

-Referring to the accompanying figure, using a secure encrypted connection, the ____ enters the account information in a Web form and submits it.

A) buyer
B) seller
C) merchant account
D) customer bank

Question 64

-Referring to the accompanying figure, the merchant's Web server passes the information along to the payment processing system, which checks the ____.

A) validity of the account number
B) balance on the account
C) both a. and b.
D) neither a. nor b.

Question 65

-Referring to the accompanying figure, if the credit card checks out, the transaction is ____.

A) rejected
B) processed
C) put on hold
D) none of the above

Question 66

The buying stage of "____" could consist of your searching the Web for handsets and service providers offering the best price with the best reputation.

A) selecting a vendor
B) providing payment
C) accepting delivery
D) using product support

Question 67

The buying stage of "____" could consist of your using an online checkout process including providing your shipping information and credit card number.

A) selecting a vendor
B) providing payment
C) accepting delivery
D) using product support

Question 68

Perhaps the biggest advantage offered by the Web is the ability to ____.

A) comparison shop
B) read customer reviews
C) both a. and b.
D) neither a. nor b.

Question 69

All of the following Web sites offer customer reviews that you can read before making a purchase EXCEPT: ____.

A) Epinions.com
B) ConsumerReports.org
C) Amazon.com
D) Sourceforge.net

Question 70

Supply chain management involves three areas of focus: demand planning, supply planning, and ____.

A) demand fulfillment
B) supply fulfillment
C) order fulfillment
D) transaction fulfillment

Question 71

____ involves analyzing buying patterns and forecasting customer demand.

A) Demand planning
B) Supply planning
C) Demand fulfillment
D) Supply fulfillment

Question 72

Web sites such as mySimon.com, DealTime.com, bizrate.com, and NexTag.com provide product ____ quotations from numerous e-tailers to help you to find the best deal.

A) price
B) size
C) ship date
D) launch date

Question 73

Online clearinghouses, Web auctions, and marketplaces provide a platform for ____ to sell their products and belongings.

A) businesses
B) individuals
C) both a. and b.
D) neither a. nor b.

Question 74

____ ads are ads specifically selected and placed to match the content of a Web page-and hopefully the interests of the person viewing the page.

A) Contextual
B) Web
C) Tailored
D) Banner

Question 75

One reason Google has become so popular is its use of nonintrusive, text only ads called ____.

A) GoogleWords
B) AdWords
C) TextWords
D) NewsWords

Question 76

Electronic ____ transfer has become popular for paying bills and receiving paychecks.

A) funds
B) money
C) cash
D) financial

Question 77

Near Field Communications (NFC), RFID, infrared, and Bluetooth wireless networking technology enable all of these types of communication, EXCEPT: ____.

A) private
B) close-range
C) far-range
D) device-to-device

Question 78

Wireless Markup Language (WML) is a part of ____ that is similar to HTML and is used to create Web pages designed to fit on the small displays of mobile devices.

A) MAP
B) WAP
C) SAP
D) TAP

Question 79

Wireless Application Protocol (WAP) is a communication standard used by developers to create ____ applications.

A) e-commerce
B) m-commerce
C) r-commerce
D) l-commerce

Question 80

The next generation of cell phones, referred to as ____ phones, include the computational power, bandwidth, and functionality required for m-commerce.

A) smart
B) helpful
C) progressive
D) digitized