Deck 9: Giving Presentations: How Can I Best Sell My Ideas at Work
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Deck 9: Giving Presentations: How Can I Best Sell My Ideas at Work
1
In which step of Monroe's Motivated Sequence do you present your solution?
A) Attention step
B) Need step
C) Action step
D) Satisfaction step
A) Attention step
B) Need step
C) Action step
D) Satisfaction step
D
2
"Tell 'em what you're going to tell 'em, tell 'em, and then tell 'em what you just told them" is an organizational scheme or format most appropriate for which type of speech:
A) Persuasive
B) Specialized presentation
C) Informative
D) Toasts and other types of tributes
A) Persuasive
B) Specialized presentation
C) Informative
D) Toasts and other types of tributes
C
3
The boomerang effect occurs when persuasive speakers ask for too little and bore their audiences.
False
4
Fundamental to Monroe's Motivated Sequence, the speaker must focus more time and attention on which step?
A) Attention step
B) Need step
C) Visualization step
D) Satisfaction step
A) Attention step
B) Need step
C) Visualization step
D) Satisfaction step
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5
Which type of audience should you refrain from giving too much information in your attempts to persuade?
A) An audience that agrees with your position
B) An audience that disagrees with your position
C) An audience that is neutral or undecided
D) All the above
A) An audience that agrees with your position
B) An audience that disagrees with your position
C) An audience that is neutral or undecided
D) All the above
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6
Which audience is the most difficult to influence?
A) An audience that agrees with your position
B) An audience that disagrees with your position
C) An audience that is neutral or undecided
D) None of the above; all are difficult to persuade
A) An audience that agrees with your position
B) An audience that disagrees with your position
C) An audience that is neutral or undecided
D) None of the above; all are difficult to persuade
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7
As an expert in psychological reactance theory, what would you advise a persuasive speaker?
A) Avoid inflammatory words and phrases
B) Inoculate against counterarguments
C) Conceal your intent
D) Use a two-sided message with refutation
A) Avoid inflammatory words and phrases
B) Inoculate against counterarguments
C) Conceal your intent
D) Use a two-sided message with refutation
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8
For a persuasive presentation, begin first by:
A) Assessing your audience's willingness to change.
B) Deciding what you want to change.
C) Determining if the audience agrees with you, disagrees, or is undecided.
D) Identifying your plot line.
A) Assessing your audience's willingness to change.
B) Deciding what you want to change.
C) Determining if the audience agrees with you, disagrees, or is undecided.
D) Identifying your plot line.
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9
Fear appeals work equally well regardless of your subject.
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10
Define psychological reactance and offer your own example of a time you experienced this phenomenon.
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11
Persuasive presentations must begin with a clear goal.
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12
List the three types of audiences for persuasive speakers.
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13
A high degree of resistance among your audience may result in psychological reactance to your persuasive message.
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14
There are very few empirically-documented strategies to help speakers be persuasive.
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15
When our established beliefs, attitudes, and behaviors are threatened with a persuasive message, we may react defensively against the persuasive message.
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16
Attitude change is not a form of persuasion.
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17
The ideal audience response to the attention step of Monroe's Motivated Sequence is "I see that your solution will work."
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18
Your influence attempt should be determined, in part, by where your audience currently stands with respect to your message.
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19
How do persuasive speakers employ two-sided messages with refutation?
A) Present both sides of the argument
B) Provide the speaker's side while ignoring the opponent's argument
C) Present both sides while showing why the opposing side is wrong
D) Employ message discrepancy to avoid the boomerang effect
A) Present both sides of the argument
B) Provide the speaker's side while ignoring the opponent's argument
C) Present both sides while showing why the opposing side is wrong
D) Employ message discrepancy to avoid the boomerang effect
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20
Warning an audience that "others will probably criticize you if you decide to do what I'm asking you to do" represents an inoculation against counterarguments.
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21
List and describe the five steps of Monroe's Motivated Sequence.
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22
Explain what is meant by the statement "inoculate against counterarguments." Be sure to provide examples in your explanation.
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23
Under what conditions are high fear appeals likely to be effective?
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