Deck 2: Operations and Supply Chain Strategy

Question 1

In the product imitator strategy,the order winner is _____ for the customer,while in product innovator strategy,the order winner is ______.

A)flexibility,price
B)flexibility,quality
C)quality,price
D)price,quality
E)price,flexibility

Answer 1

E

Question 2

At Disney,"Making People Happy" is an example of:

A)Operations Mission
B)Corporate Strategy
C)Business Strategy
D)Operations Strategy

Answer 2

B

Question 3

Which of the following statements about operations objectives is NOT true?

A)Focusing attention on improving quality frequently results in lower costs
B)Reducing costs often causes improvement in quality
C)Each of the operations objectives can be improved nearly simultaneously
D)Reducing the time necessary to produce and deliver a product will result in greater flexibility

Answer 3

B

Question 4

According to Michael Porter,the generic types of business strategies include:

A)Differentiation
B)High-priced products
C)Focus
D)All of the above
E)Only a and c

Question 5

A company uses proprietary computer software to offer services that other companies have not been able to emulate.These services have enabled Marketing to enter new markets and have caused new organizational structures to be formed.This is an example of which of the following?

A)Objective
B)Mission
C)Distinctive competence
D)Strategic decision

Question 6

Make or buy is an example of what type of strategic decision?

A)Inventory
B)Process
C)Quality
D)Capacity
E)None of the above

Question 7

Which operations objective does the author suggest as the basis for improvement in the other operations objectives?

A)Cost
B)Quality
C)Delivery
D)Flexibility

Question 8

A decision has been made that suppliers will be chosen based on quality rather than cost.This is an example of which of the following?

A)Objective
B)Mission
C)Distinctive Competence
D)Strategic decision

Question 9

McDonald's distinctive competence has changed over time from continuous improvement of the transformation system and brand to the unique service and supply chain transformation system.

Question 10

An example under the capacity area of strategic decisions in operations would be:

A)Make or Buy
B)Permanent or temporary investment
C)Handmade or machine-made
D)High levels or low levels of inventory
E)Flexible or hard automation

Question 11

A global corporation has which of the following characteristics?

A)A separate subsidiary or division for each country where it does business
B)Demand based on a worldwide versus a local basis
C)Products designed for each individual marketplace
D)Both a and c

Question 12

The four elements that form the heart of operations strategy include:

A)Mission,distinctive competence,objectives,and internal analysis
B)Mission,distinctive competence,internal analysis,and external analysis
C)Mission,objectives,internal analysis,and external analysis
D)Mission,distinctive competence,objectives,and strategic decisions
E)Mission,objectives,strategic decisions,and analysis

Question 13

Which of the following is NOT a characteristic of a distinctive competence?

A)Could be based on human resources that are difficult to imitate
B)Could be based on proprietary technology
C)Cannot be copied easily
D)None of the above

Question 14

Another term used for operations objectives is:

A)Order winners
B)Order qualifiers
C)Competitive priorities
D)Distinctive competence

Question 15

The operation objectives of quality,cost,delivery,and flexibility are:

A)Mutually exclusive
B)Independent of each other
C)Connected
D)Unique
E)Non-value-added

Question 16

Strategic decisions are to be made for which of the following decision areas?

A)Quality,Process,Capacity,and Inventory
B)Cost,Quality,Delivery,and Flexibility
C)Mission,Distinctive Competence,Objectives,and Tactics
D)All of the Above

Question 17

Next year's goal is to fill 99% of all orders from stock.This is an example of which of the following?

A)Objective
B)Mission
C)Distinctive competence
D)Strategic decision

Question 18

Which of the following is not a characteristic of a global corporation?

A)Facilities and plants are located on a country-by-country basis
B)Global product design and process technology are used
C)Logistics and inventory control systems are global in nature
D)Organized into divisions that have global responsibility for the marketing,R&D,and operations functions
E)Component,parts,and services are sourced on a global basis

Question 19

Which are the common objectives of operations?

A)Quality,capacity,flexibility,and cost
B)Cost,quality,delivery,and flexibility
C)Quality,process,capacity,inventory,and workforce
D)Quality,cost,capacity,and delivery

Question 20

The four common objectives of operations are:

A)Quality,delivery,cost,and innovation
B)Quality,cost,flexibility,and agility
C)Quality,cost,delivery,and flexibility
D)Cost,quality,capacity,and flexibility
E)Quality,cost,capacity,and delivery

Question 21

A corporate strategy drives the business strategy,which in turn drives the operations strategy in an organization.

Question 22

Imitative products have low profit margins and predictable demand.

Question 23

What are five focused initiatives with which a company should start its sustainability journey?

Question 24

Think of an example of any manufacturing (e.g.,3M)or service (e.g.,Southwest Airlines)firm.Briefly discuss in your own words the operations mission,order winner,order qualifiers and distinctive competence of the chosen firm(s).

Question 25

The business strategy can be derived from a firm's distinctive competence that is difficult for competitors to copy or imitate.

Question 26

How do the operations strategic decisions differ for a product imitator strategy versus a product innovator strategy?