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Marketing Management 1st Edition by Greg Marshall,Mark Johnston
Edition 1ISBN: 978-0073529790Marketing Management 1st Edition by Greg Marshall,Mark Johnston
Edition 1ISBN: 978-0073529790 Exercise 2
The marketing manager for Aeropostale clotinh wants to know about the competitors for high-fashion jeans. Identify and briefly discuss all the various competitors (direct and indirect) for Aeropostale fashion jeans. Be sure to include an explanation for why each needs to be considered a competitor.
Explanation
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Company A is the U.S based clothing bran...
Marketing Management 1st Edition by Greg Marshall,Mark Johnston
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