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Selling 8th Edition by Stephen Castleberry,John Tanner
Edition 8ISBN: 978-0073530017Selling 8th Edition by Stephen Castleberry,John Tanner
Edition 8ISBN: 978-0073530017 Exercise 8
How could you demonstrate the following products?
a. A textbook with a lay-flat cover (it stays open easily without having to hold it open) to a college professor.
b. The strength of a new metal stud to an industrial construction contractor.
c. A highly corrosion-resistant paint for bridges and overpasses to a group of civil engineers.
a. A textbook with a lay-flat cover (it stays open easily without having to hold it open) to a college professor.
b. The strength of a new metal stud to an industrial construction contractor.
c. A highly corrosion-resistant paint for bridges and overpasses to a group of civil engineers.
Explanation
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Selling 8th Edition by Stephen Castleberry,John Tanner
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