Exam 6: Qualitative and Quantitative Measurement

Define the following: -empirical hypothesis

Define the following: -interval-level measurement

Which of the following is an example of a continuous variable?

Define the following: -authenticity

Use the letters marking parts of the diagram of the measurement process to identify the following parts: Conceptual definition of the dependent variable.

Define the following: -face validity

Professor Leon Loopy's survey question asked students to indicate their class standing as one of the following: first year,second year,third year,fourth year,or graduate.He measured the variable at what level of measurement?

Define the following: -ordinal-level measurement

Patrick Paddywagon,owner of the Paddywagon Automobile Supermarket,wanted to find out the kinds of cars he should push to graduating college students.He asked 100 university seniors to rate 10 aspects of 11 models his dealership sold: style,fuel economy,engineering,safety,performance,prestige,comfort,price,selection or options,and interior size.Each car was rated on the 10 aspects from 0 (poor)to 5 (excellent).Each student also rated the importance of each aspect (1 = unimportant,2 = moderate importance,3 = very important).Then each aspect rating was weighed (multiplied)by its importance rating.Next,everything was added together for a score.Each car received a score of 0 to 150.What measurement technique did Patrick use in his study?

Which of the following statements about the role of a conceptual definition in variable measurement is true?

Define the following: -content validity

Most social scientists do not accept a person's height in centimetres and millimetres as a measure of her or his intelligence because it lacks

Qualitative researchers do not place the same emphasis on reliability as quantitative researchers do.What do qualitative researchers aspire to that is similar to reliability?

What level of measurement is the Likert scale appropriate for measuring?

Define the following: -transferability

Define the following: -criterion validity

Define the following: -conceptual hypothesis

Define the following: -multiple indicators

Professor Richard Rockabilly developed a measure of an ideal rock group.He added together ratings of six factors: clear beat in music,on-stage performance excitement,new electronic sound,dress and appearance of performers,distinctiveness of sound,and degree to which lyrics were relevant.He rated 25 groups on the six factors to get an overall measure of each rock group.He created a(n)

Professor Tak Tanaka developed a new measure of fear of crime.His conceptual definition was this: "The degree of emotional,behavioural,or mental response to a real or imagined theft of property or attack on one's person or family members." He then developed one question for a survey to measure his concept: "Do you lock your car doors when you park to go shopping?" What is the major problem with his measure?