Exam 3: Business Idea Generation and Initial Evaluation

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In the context of business risks, how can an entrepreneur identify competitors to a new potential business?

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A

Assume that an opportunity exists in northern Minnesota.A customer needs a "hand warmer" packet.Mary, a new business owner, decides she has the ability to address this gap because she knows how to produce hand warmer packets.This process is called gap analysis.

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Brainstorming works well in ________ groups.

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D

A gap analysis identifies any differences between the demand by customers and the supply provided by firms currently in the market.

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________ is a creative process where a group of individuals are brought together and asked to generate ideas.

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The third column in a gap analysis is where the potential owner should provide a realistic estimation of his or her present resources.

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What is synergy?

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A small business owner must possess all of the following EXCEPT

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When conducting a gap analysis, the first column should include the ________.

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Qualitative gap analysis charts require extensive research into markets and business practices to complete.

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A type of analysis that examines opportunities in the marketplace compared to the individual's ability to address those gaps is called

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How does a potential business owner decide that a new business opportunity exists?

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All small businesses have an inherent amount of risk associated with starting the business.List and explain two types of specific risks.

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Threats to ________ are threats to the new business in financing its growth, including high development cost.

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All of these are examples of nonfinancial resources EXCEPT

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One way to identify a gap in the marketplace is to examine trends around the region, nation, or world that may not yet have reached your geographic location.

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All of the following are ways to identify gaps or business opportunities EXCEPT

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Identify a true statement about the potential founder of a new business.

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A small business owner must have the necessary skills to operate a business, and he or she must also clearly understand the marketplace.

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The founders of a small business need to be involved in which of the following tasks when starting the new business?

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