Question 1

What type of retailer is Save-A-Lot considered to be?

Accepted Answer

A)  Conventional supermarket 
B)  Convenience store 
C)  Category specialist 
D)  Full-line discount store 
E)  Limited-assortment supermarket 
A)  Conventional supermarket 
B)  Convenience store 
C)  Category specialist 
D)  Full-line discount store 
E)  Limited-assortment supermarket

Question 2

Due to the intangibility of their offerings, services retailers often use tangible symbols to inform customers about the quality of their services.

Accepted Answer

A) True 
 B)False

Question 3

Due to the ________ of services, service retailers like Six Flags, Delta, and Applebee's restaurants, sometimes find it difficult to match supply and demand.

Accepted Answer

A)  intangibility 
B)  perishability 
C)  inconsistency 
D)  consumability 
E)  compatibility 
A)  intangibility 
B)  perishability 
C)  inconsistency 
D)  consumability 
E)  compatibility

Question 4

What type of a retail store is Walgreens considered to be?

Accepted Answer

A)  Full-line discount store 
B)  Drugstore 
C)  Department store 
D)  Convenience store 
E)  Supercenter 
A)  Full-line discount store 
B)  Drugstore 
C)  Department store 
D)  Convenience store 
E)  Supercenter

Question 5

Why do movie theaters sell tickets for an afternoon showing of a movie at a lower price than the 7 p.m. showing of the same movie?

Accepted Answer

A)  To deal with the perishability of services 
B)  To make sure the service offered is consistent 
C)  To deal with the intangible characteristic of services 
D)  To deal with the incompatibility characteristic of services 
E)  To minimize inventory losses 
A)  To deal with the perishability of services 
B)  To make sure the service offered is consistent 
C)  To deal with the intangible characteristic of services 
D)  To deal with the incompatibility characteristic of services 
E)  To minimize inventory losses

Question 6

Alfani (women's fashion), Hotel Collection (luxury fabrics), and Tools of the Trade (housewares) are examples of Macy's

Accepted Answer

A)  national brands. 
B)  store brands. 
C)  irregulars. 
D)  inclusive brands. 
E)  closeouts. 
A)  national brands. 
B)  store brands. 
C)  irregulars. 
D)  inclusive brands. 
E)  closeouts.

Question 7

With respect to off-price retailing, in a ________ sale, each day at the same time, members receive an e-mail that announces the deals available.

Accepted Answer

A)  closeout 
B)  clearance 
C)  enterprise 
D)  consultative 
E)  flash 
A)  closeout 
B)  clearance 
C)  enterprise 
D)  consultative 
E)  flash

Question 8

Which of the following statements about full-line discount stores is True?

Accepted Answer

A)  They carry only private-label merchandise. 
B)  They have a narrow breadth of merchandise. 
C)  They typically carry more brands and sizes in each category than department stores. 
D)  They have inconsistent assortments. 
E)  They confront intense competition from category specialists. 
A)  They carry only private-label merchandise. 
B)  They have a narrow breadth of merchandise. 
C)  They typically carry more brands and sizes in each category than department stores. 
D)  They have inconsistent assortments. 
E)  They confront intense competition from category specialists.

Question 9

How can a service retailer best cope with the problems associated with the intangibility of service?

Accepted Answer

A)  Use low prices during off-seasons to help match supply and demand. 
B)  Use mass production. 
C)  Emphasize quality control. 
D)  Solicit customer evaluations and complaints. 
E)  Increase staffing at peak demand times. 
A)  Use low prices during off-seasons to help match supply and demand. 
B)  Use mass production. 
C)  Emphasize quality control. 
D)  Solicit customer evaluations and complaints. 
E)  Increase staffing at peak demand times.

Question 10

________ are off-price retailers owned by manufacturers or retailers.

Accepted Answer

A)  Dollar stores 
B)  Closeouts 
C)  Thrift stores 
D)  Outlet stores 
E)  Supercenters 
A)  Dollar stores 
B)  Closeouts 
C)  Thrift stores 
D)  Outlet stores 
E)  Supercenters

Question 11

With respect to retailing, assortment is often referred to as the

Accepted Answer

A)  power perimeter. 
B)  depth of merchandise. 
C)  closeouts. 
D)  variety of merchandise. 
E)  irregulars. 
A)  power perimeter. 
B)  depth of merchandise. 
C)  closeouts. 
D)  variety of merchandise. 
E)  irregulars.

Question 12

With respect to retailing, variety is often referred to as the

Accepted Answer

A)  closeouts. 
B)  assortment of merchandise. 
C)  irregulars. 
D)  breadth of merchandise. 
E)  stock-keeping units. 
A)  closeouts. 
B)  assortment of merchandise. 
C)  irregulars. 
D)  breadth of merchandise. 
E)  stock-keeping units.

Question 13

Merrill Lynch, Marriott, and Century 21 are examples of

Accepted Answer

A)  dollar stores. 
B)  off-price retailers. 
C)  service retailers. 
D)  specialty stores. 
E)  full-line discount stores. 
A)  dollar stores. 
B)  off-price retailers. 
C)  service retailers. 
D)  specialty stores. 
E)  full-line discount stores.

Question 14

A special type of off-price retailer owned by manufacturers is called a

Accepted Answer

A)  consignment shop. 
B)  thrift store. 
C)  dollar store. 
D)  warehouse club. 
E)  factory outlet. 
A)  consignment shop. 
B)  thrift store. 
C)  dollar store. 
D)  warehouse club. 
E)  factory outlet.

Question 15

What type of retail store is Costco considered to be?

Accepted Answer

A)  A supercenter 
B)  A hypermarket 
C)  A category specialist 
D)  A warehouse club 
E)  A department store 
A)  A supercenter 
B)  A hypermarket 
C)  A category specialist 
D)  A warehouse club 
E)  A department store

Question 16

A therapeutic massage service requires its therapists to keep a database on each customer and include in that database what was done on each visit for the customer's aches and pains. Which of the following service characteristics is the massage service trying to cope with?

Accepted Answer

A)  Intangibility 
B)  Perishability 
C)  Inconsistency 
D)  Consumability 
E)  Compatibility 
A)  Intangibility 
B)  Perishability 
C)  Inconsistency 
D)  Consumability 
E)  Compatibility

Question 17

Which of the following types of general merchandise retailers is also sometimes referred to as dollar stores?

Accepted Answer

A)  Extreme-value retailers 
B)  Department stores 
C)  Full-line discount stores 
D)  Category specialists 
E)  Specialty stores 
A)  Extreme-value retailers 
B)  Department stores 
C)  Full-line discount stores 
D)  Category specialists 
E)  Specialty stores

Question 18

A type of resale store that accepts used merchandise from people and pays them after it is sold is called a(n)

Accepted Answer

A)  dollar store. 
B)  consignment shop. 
C)  supercenter. 
D)  thrift store. 
E)  extreme-value retailer. 
A)  dollar store. 
B)  consignment shop. 
C)  supercenter. 
D)  thrift store. 
E)  extreme-value retailer.

Question 19

Which of the following is a drawback of the franchise ownership?

Accepted Answer

A)  The franchisee lacks any kind of off- or onsite training from the franchisor. 
B)  The franchisor lacks any benefit from the success of his or her franchisee. 
C)  The franchisee must adhere to the franchisor's rules and operating guidelines. 
D)  The franchisee must join a single-store retailer to become independent of the franchisor. 
E)  The franchisor must incur the capital costs like purchase and modification of the retail space. 
A)  The franchisee lacks any kind of off- or onsite training from the franchisor. 
B)  The franchisor lacks any benefit from the success of his or her franchisee. 
C)  The franchisee must adhere to the franchisor's rules and operating guidelines. 
D)  The franchisee must join a single-store retailer to become independent of the franchisor. 
E)  The franchisor must incur the capital costs like purchase and modification of the retail space.

Question 20

How can a service retailer best cope with the problems associated with the inconsistency of service?

Accepted Answer

A)  Use low prices during off-seasons to help match supply and demand. 
B)  Use mass production. 
C)  Avoid simultaneity of production and consumption of service. 
D)  Train and motivate service providers. 
E)  Increase staffing at peak demand times. 
A)  Use low prices during off-seasons to help match supply and demand. 
B)  Use mass production. 
C)  Avoid simultaneity of production and consumption of service. 
D)  Train and motivate service providers. 
E)  Increase staffing at peak demand times.

What type of retailer is Save-A-Lot considered to be?

Due to the intangibility of their offerings, services retailers often use tangible symbols to inform customers about the quality of their services.

Due to the ________ of services, service retailers like Six Flags, Delta, and Applebee's restaurants, sometimes find it difficult to match supply and demand.

What type of a retail store is Walgreens considered to be?

Why do movie theaters sell tickets for an afternoon showing of a movie at a lower price than the 7 p.m. showing of the same movie?

Alfani (women's fashion), Hotel Collection (luxury fabrics), and Tools of the Trade (housewares) are examples of Macy's

With respect to off-price retailing, in a ________ sale, each day at the same time, members receive an e-mail that announces the deals available.

Which of the following statements about full-line discount stores is True?

How can a service retailer best cope with the problems associated with the intangibility of service?

________ are off-price retailers owned by manufacturers or retailers.

With respect to retailing, assortment is often referred to as the

With respect to retailing, variety is often referred to as the

Merrill Lynch, Marriott, and Century 21 are examples of

A special type of off-price retailer owned by manufacturers is called a

What type of retail store is Costco considered to be?

A therapeutic massage service requires its therapists to keep a database on each customer and include in that database what was done on each visit for the customer's aches and pains. Which of the following service characteristics is the massage service trying to cope with?

Which of the following types of general merchandise retailers is also sometimes referred to as dollar stores?

A type of resale store that accepts used merchandise from people and pays them after it is sold is called a(n)

Which of the following is a drawback of the franchise ownership?

How can a service retailer best cope with the problems associated with the inconsistency of service?

Introduction to the World of Retailing

Multichannel and Omnichannel Retailing

Customer Buying Behavior

Retail Market Strategy

Financial Strategy

Retail Locations

Retail Site Location

Information Systems and Supply Chain Management

Customer Relationship Management

Managing the Merchandise Planning Process

Buying Merchandise

Retail Pricing

Retail Communication Mix

Human Resources and Managing the Store

Store Layout, Design, and Visual Merchandising

Customer Service

Filters

Exam 2: Types of Retailers

What type of retailer is Save-A-Lot considered to be?

Due to the intangibility of their offerings, services retailers often use tangible symbols to inform customers about the quality of their services.

Due to the ________ of services, service retailers like Six Flags, Delta, and Applebee's restaurants, sometimes find it difficult to match supply and demand.

What type of a retail store is Walgreens considered to be?

Why do movie theaters sell tickets for an afternoon showing of a movie at a lower price than the 7 p.m. showing of the same movie?

Alfani (women's fashion), Hotel Collection (luxury fabrics), and Tools of the Trade (housewares) are examples of Macy's

With respect to off-price retailing, in a ________ sale, each day at the same time, members receive an e-mail that announces the deals available.

Which of the following statements about full-line discount stores is True?

How can a service retailer best cope with the problems associated with the intangibility of service?

________ are off-price retailers owned by manufacturers or retailers.

With respect to retailing, assortment is often referred to as the

With respect to retailing, variety is often referred to as the

Merrill Lynch, Marriott, and Century 21 are examples of

A special type of off-price retailer owned by manufacturers is called a

What type of retail store is Costco considered to be?

A therapeutic massage service requires its therapists to keep a database on each customer and include in that database what was done on each visit for the customer's aches and pains. Which of the following service characteristics is the massage service trying to cope with?

Which of the following types of general merchandise retailers is also sometimes referred to as dollar stores?

A type of resale store that accepts used merchandise from people and pays them after it is sold is called a(n)

Which of the following is a drawback of the franchise ownership?

How can a service retailer best cope with the problems associated with the inconsistency of service?

Introduction to the World of Retailing

Multichannel and Omnichannel Retailing

Customer Buying Behavior

Retail Market Strategy

Financial Strategy

Retail Locations

Retail Site Location

Information Systems and Supply Chain Management

Customer Relationship Management

Managing the Merchandise Planning Process

Buying Merchandise

Retail Pricing

Retail Communication Mix

Human Resources and Managing the Store

Store Layout, Design, and Visual Merchandising

Customer Service

Filters