Exam 7: Business-Level Strategy
Exam 1: What is Strategy62 Questions
Exam 2: Strategic Objectives62 Questions
Exam 3: Governance,Ethics & Corporate Social Responsibility in Strategy62 Questions
Exam 4: Culture and Strategy62 Questions
Exam 5: The Internal Environment62 Questions
Exam 6: The External Environment62 Questions
Exam 7: Business-Level Strategy62 Questions
Exam 8: Corporate-Level Strategy62 Questions
Exam 9: International Strategy62 Questions
Exam 10: Competitive Rivalry & Competitive Dynamics62 Questions
Exam 11: Strategic Leadership62 Questions
Exam 12: Strategic Failure and Turnaround62 Questions
Exam 13: Strategic Change62 Questions
Exam 14: Strategic Implementation62 Questions
Exam 15: Organizational Structure and Controls62 Questions
Exam 16: Strategic Entrepreneurship61 Questions
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When a company chooses to have another firm perform a business process or service that is part of the company's value chain this is called:
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(Multiple Choice)
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Correct Answer:
C
When selecting a business level strategy,the firm determines who will be served,what customer needs will be satisfied,and how those needs will be satisfied.
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(True/False)
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Correct Answer:
True
At the maturity stage of the life cycle,revenue growth accelerates rapidly.
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(True/False)
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Correct Answer:
False
A company has chosen a focus strategy when it markets to a narrow customer segment or within a smaller geographic area.
(True/False)
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A firm that caters to a very specific segment of its market is pursuing which generic strategy?
(Multiple Choice)
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A business-level strategy can best be thought of as the overarching philosophy of value creation within the company.
(True/False)
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Define strategy and business-level strategy. What is the difference between these two concepts?
(Essay)
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In differentiation strategies,the emphasis is on creating value through uniqueness.
(True/False)
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The focused differentiation strategy differs from the differentiation strategy in that:
(Multiple Choice)
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A business-level strategy consists of the competitive approach of a single line-of-business instead of the entire corporation.
(True/False)
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The industry life cycle portrays how sales volume for a class of products changes over its lifetime.
(True/False)
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The degree to which a company competes broadly or narrowly within geographic or customer segments characterizes its decision about ________.
(Multiple Choice)
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A firm successfully implementing a differentiation strategy would expect:
(Multiple Choice)
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A strategy that is a combination of low cost leadership and differentiation is:
(Multiple Choice)
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Which of the following is an advantage of pursuing cost leadership?
(Multiple Choice)
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IKEA offers young customers a selection of home furnishings featuring good design,function,and acceptable quality at low prices.IKEA is using which business level strategy?
(Multiple Choice)
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A business-level strategy is an integrated and coordinated set of commitments and actions designed to exploit core competencies and gain a competitive advantage in specific product markets.
(True/False)
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