Exam 5: Developing and Testing a Business Model

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Manufacturing costs are considered to be fixed costs.

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In the context of value proposition, which of the following is NOT considered a benefit to the customer?

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Discuss the advantages and disadvantages of delivering services  directly to customers.

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Following are the advantages that an entrepreneur has when delivering services directly to customers:The entrepreneur has large upside potential.
The entrepreneur has control over branding, pricing, and relationship with customers.
The entrepreneur is able to manage user data and experience.
Following are the disadvantages that an entrepreneur has when delivering services directly to customers:The entrepreneur has greater risk.
Cash flow may be unpredictable.
The entrepreneur must do build-out and initial investment.
The entrepreneur is responsible for billing and service.

Discuss the advantages and disadvantages of selling through an intermediary or a partner.

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The part of the feasibility analysis that addresses the issue of intellectual property rights is called the

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_____ a market is dividing it into meaningful and measurable parts based on needs, buyer behaviors, and demographics.

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The value proposition is the benefit that a company derives from a product or service it produces; in other words, it is the reason for the company to be in business.

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Drucker's five questions are the basis for the development of a business model.

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Which of the following can cause a change in a business model?

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Feasibility analysis involves the _____, evaluation, and validation of a proposed business model for a new venture.

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What are the three questions that a feasibility analysis answers?

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All of the following are  components of a business model EXCEPT

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Costs that produce the biggest impact on the cost structure are known as

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Which of the following needs to be analyzed during feasibility analysis?

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A(n) _____ is the person or company that pays for what an entrepreneur is offering.

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Benefits reflect attributes of a product such as design and physical characteristics or functions.

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At its essence, the business model reflects the strategic decisions and trade-offs that entrepreneurs make to earn a profit.

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Which of the following is NOT a component of a business model?

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Startups that find themselves trying to compete for value with large, established firms that have strong negotiating power often focus on the acquisition of intellectual property and know-how that they can control and develop to where it is attractive to one of the dominant firms.

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Which of the following is an advantage of selling through an intermediary or partner?

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