Exam 3: Managers and the Strategic Decision Making in Business Firms

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Mental models tend to be used over and over again even as the environment changes, so that they become more and more accurate or appropriate over time.

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False

Managers of business firms have causal beliefs about a wide array of phenomena.

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True

Recognizing that a product lacks features that will appeal to the product's target market is an an example of ____________.

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Categorical knowledge is the knowledge individuals use to distinguish between and among categories of people, objects, and other phenomena.

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The quality of decision making is significantly influenced by the accuracy and completeness of mental models.

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What problems can arise when mental models are not updated to keep them aligned with the pace of change in the business environment?

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Culture is a minor source of mental models as it carries with it only a few implicit beliefs and understandings.

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Researchers consider something creative if it is both novel and inappropriate.

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When business leaders hold beliefs-mental models-about their industry that differ fundamentally from most other leaders, the result will be different mental models that result in unique strategies.

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Why are managers more likely to trust "hunches" and "gut feelings" than objective evidence?

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If managers conclude that adopting a partcular strategy leads to positive performance outcomes, they will probably develop a belief in the ___________ of that strategy.

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Assumptions and understandings, but not beliefs, comprise the prinicpal elements of mental models.

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A strategy taken out of its context will usually not be as successful for which of the following reasons?

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Cognitive biases foster rational thinking.

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Because mental models already contain our attitudes, beliefs, and understandings, they have little influence over our responses to the stimuli we notice.

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______________ is the filtering of information and focusing of attention component of mental models .

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Cognitive biases undermine rational thinking so that decisions are often made more on the basis of _________ than evidence

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A strength of imitation strategies that are based on or copied from other firms is that they are more distinctive than innovative strategies.

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One key characteristic common to all mental models is their completeness.

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Mental models are inherently unobservable.

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